The Generation Game
A cross-generational storytelling series with Levi’s, bringing together Gen-Z trailblazers and millennial icons for honest conversations on style, self-expression, mental health and identity.
Through intimate exchanges between creatives, musicians, activists and models, the campaign broke down stereotypes to reveal the common ground and shared wisdom between two generations.
Find out more here
Creative Direction: Clara Goodger
Creative: Cassandra Joseph
