We teamed up with luxury pre-loved platform Vestiaire Collective to see in LFW with VCTV: a TikTok teleshopping experience with major prizes – and chaos – in store.
For one hour only on February 15th, pre-loved luxury platform Vestiaire Collective and THE FACE’s shopping-meets-gameshow TikTok LIVE experience broadcasted from London in retrofuturistic telly style: a Generation Z Game, if you will.
The livestream gathered 11.3k viewers, 1.2M impressions and drove 117 new followers to The Face's TIkTok account.
Creative Lead: Cassandra Joseph
