To help launch Christian Louboutin's “Angels” collection and introduce Louboutin to TikTok. We demonstrated that how, regardless of gender, ‘One Shoe Can Fit All’ whilst expanding Louboutin’s demographic into the Gen Z audience.
We enlisted some of the most creative and bold creators on TikTok from around the globe to team up with their friend / sibling / partner to show off just how diverse the “Angels” boots can be.
Creative Lead: Cassandra Joseph
The Numbers:
Reach –– 10M+
Video Views –– 1M+
Read more here.
